Look around you and count the number of t-shirts you see with various brand identities on them. You will find a lot of them like Nike, Adidas, Canadian Goose, and other popular brands. These companies have taken t-shirt printing to a newer level by using creative and attractive t-shirt designs. T-shirt printing can not only focus on printing your logo. You can use it to t-shirt printing design for seasonal discounts, offers, contests, or just a social message that you want to promote. So, here are some of the benefits that you might get if you custom your t-shirt to promote your business.
1) Inexpensive and Quick to Produce
Ultimately, t-shirt printing is the cheapest and fastest way to advertise for your brand than any other advertisement mediums. Besides choosing the right technique to print and the right garment to choose, promotional t-shirt printing can be a cost-effective option. All you have to do is pick a plain t-shirt and fill in the elements that you want to print. As long as the design and printing techniques are planned well in advance, the process of printing these t-shirts can be fairly quick.
2) Versatile in Nature
When you choose to do promotional t-shirt printing through a professional designer, it is an opportunity to create something unique and awesome from scratch. You can put your own idea, catchy phrases, play with colours, and many more. The possibilities of creating a unique t-shirt are almost endless.
3) A range of Options to Choose
Do you want quality printing at a reasonable price? If yes, then there are an array of options that you can choose from for your promotional t-shirt printing. You can choose from the quality of the garment to the usage of printing techniques to the ink you’d like to use on the t-shirts.
4) Team Builder
Having your employees wear your company t-shirts:
- Creates a feeling of trust between the employee and a customer,
- Cultivates team spirit,
- Produces a sense of belonging, pride, and unity in the company,
- Builds a feeling of competing against other brands, and
- Gives employees a level of authority.
When your employees feel wanted in your company, their productivity will increase eventually, and they will be able to achieve the goal of the company better.
5) Walking Advertisements
Promotional t-shirt printing instantly builds a brand army for your business. If your team or your employees are invited to a conference or promotional gathering, your corporate logo or something more about your business on t-shirts can easily impact people to know more about your brand.
Many organizers hand out t-shirts to their employees branded with charity sponsors of their event. Some runners wear promotional t-shirts during a game. Why do you think a lot of companies are spending so much money on promotional t-shirt printing? The reason is that printed and branded t-shirts act as a walking advertisement for the people by creating brand awareness for the same. This is how the t-shirts impact the business.
6) Conversation Starters
Yes, it’s true. A well-custom t-shirt can be quite eye-catching and (if well-designed) it can leave a lasting impression. Just imagine some of your employees wearing your custom t-shirt in public gatherings. Viewers might ask about the t-shirt design and eventually talk about your company. This type of conversation creates a lasting impression as it has placed your brand in the minds of the people. So, create a t-shirt that can interact with the audience and convey your message to them. So let the t-shirt speak for your business!
7) Talent Magnet
Let’s say, if your business deals with fashion and you conduct fashion-related contests, the logo on your t-shirt promotes your brand to the audience. There might be some people in your audience with similar interests, who would be willing to work with your business and contribute their skills to your company. Therefore, having promotional t-shirt printing will let you attract valuable talent to your organization and also benefit your recruitment process.
8) Secures Your Workplace
By having your employees wear your business-related t-shirt, you can recognize the members that are working for your company. Having your team members wear your printed t-shirts prevents strangers from entering your business premises. This is also particularly important when you are organizing big events such as conferences, gatherings, or campaigns. You can identify your employees and make sure that no unauthorized person enters the property or event.
9) Long-lasting Promotion
T-shirts outlast than other mediums of advertisements like magazines, TV commercials and even banners. They remain visible longer by continuously promoting your brand. Till the time you and your employees wear them on various occasions, custom t-shirts will continue advertising and promoting your business’s name.
10) Employee Accountability
While t-shirts can make your employees feel important, they also make them responsible for the service that they provide to their customers. With the logo prominently displayed on the clothing, they are conscious about how they appear in front of the customers and the public. They are more likely to act professional and maintain decorum wherever they are.
Using promotional t-shirt printing strategy can hardly take any effort to promote your business and attract new customers. Not to mention, since you have complete freedom to create logos with beautiful designs and graphics, give a personal touch to it. So get ready to start dressing yourself and your employees in your “brand” today!